Pure Talents Contest 2021 - The designers and their products
Norman from Studio Ertel & Oberkrome
Norman raises light and power to eye level
Norman is a hybrid of universally approved technologies based on standardised production methods and materials. As part of the domestic infrastructure, Norman illuminates favourite places and raises the power supply to eye level thanks to jacks integrated into the end of the tube. Although Norman can be hung and repositioned as quickly as a picture frame, the lamp becomes a constant in the living space and blends in with the architecture as the new normal.
The designer
Studio Ertel & Oberkrome, Germany
Staatliche Hochschule für Gestaltung Karlsruhe, Produktdesign